Location: Bristol, RI Category: Staff positions Posted On: Fri Dec 7 2018 Job Description:
The Content Creator will be responsible for creatively and strategically telling the story of Roger Williams University through writing, photography, and video in order to support the institution's enrollment and advancement goals. The Content Creator will report to the Director of Content Marketing Strategy within the University Marketing Department and will work with partners across the institution. Specifically, the Content Creator will provide concept development, writing, editing, and visual skills necessary to create digital content that promotes the university's reputation, faculty research, student experience and institutional messaging to a variety of audiences.
Content Production and Editing
Help develop ideas and execute creative, compelling brand journalism and marketing content for the University's websites and digital marketing channels, including RWU social media channels.
Ensure that content conform to university publishing policies, editorial style, tone and audience-appropriateness.
Evaluate and monitor metrics for content performance, utilizing data to inform the content creation process.
Establish and maintain timely schedules for the production of digital marketing content. Handle confidential and sensitive communications with discretion.
Stay abreast of events, courses, research to provide insight into potential academic news, student stories and events.
Work cross-departmentally to create and manage content projects that meet the branding values of the University.
Work collaboratively with all University departments to meet specific and changing goals for broad and niche audiences.
Bachelor's degree in a related field. Professional or extensive internship experience in content creation including narrative storytelling, web content, and photography. Outstanding writing skills and an intuition for successful brand storytelling. Strong photography skills including the ability to tell stories through multimedia. Demonstrated ability to tell stories that give voice to individuals from a diverse range of identities. Experience with content creation and promotion for social media outlets including Facebook, Twitter, and Instagram.
Preferred Qualifications Non-profit or higher education experience.
* At the University's discretion, the education and experience prerequisites may be excepted where the candidate can demonstrate, to the satisfaction of the University, an equivalent combination of education and experience specifically preparing the candidate for success in the position.
As an institution committed to strengthening society through engaged teaching and learning as well as building the university that the world needs now, Roger Williams University values inclusion, seeks to reflect the diversity of the region and create access to higher education and career success.
The University seeks candidates who, through their work and life experiences, service to the community, and teaching or research, can contribute to our diversity, inclusivity, and equity goals.
Roger Williams University is an affirmative action/equal opportunity employer and committed to a diverse workforce. All applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, or any other basis protected by applicable state and federal law.
For information on our Non-discrimination and Title IX policy, visit: rwu.edu/NDT9
Salaries for new hires at Roger Williams University usually fall between the minimum and midpoint of the salary range.
Minimum 25th Midpoint 75th Maximum
$45,068 $49,497 $53,927 $58,356 $62,785
Internal Number: 105546
About Roger Williams University
Roger Williams University is inextricably connected to Roger Williams, the 17th-century leader devoted to freedom of conscience and social justice who founded a community in Rhode Island based on those tenets. Roger Williams' philosophy, and what has been called his 'lively experiment,' nurtured the growth of vibrant and open societies. Our pursuit of excellence in education, academic accomplishment and community service is rooted in his focus on intellectual exchange, critical thinking, inclusiveness and innovation as a means of improving a free society. It is this legacy that inspires our core purpose.