ESSENTIAL DUTIES AND RESPONSIBILITIES (OTHER DUTIES AS ASSIGNED): - The Marketing Consultant is responsible for providing excellent account management and marketing support to multiple client accounts in the telecommunications sector.
- “Owner” of Pivot’s relationship and serves as the primary point of contact with their clients.
- Understands client situation and takes on client’s challenges and opportunities as their own.
- Develops and implements marketing strategies to meet client’s marketing objectives.
Job Duties/Competencies: - Takes a leadership role in providing a positive experience for Pivot clients.
- Able to manage large, multi-faceted client projects with minimal guidance.
- Understands client situation and takes on client’s challenges and opportunities as their own.
- Identify, develop, and evaluate marketing strategy based on knowledge of client objectives, market characteristics, and other situational factors.
- Develop and implement product launch and/or marketing campaigns, including strategy, creative brief, budget, media schedule, and ROME (return on marketing expenses).
- Provide advice to improve clients’ marketing efforts. May include recommendations on pricing, tactics, channels, messaging, design, and/or other marketing topics.
- Manages/delegates task effectively, overseeing other members of the account team and project management, including Asana or other tools.
- Work with the Pivot team to get client projects produced on-time and of high quality with final responsibility for client approval and satisfaction.
- Experience managing digital marketing programs, including but not limited to email, social media advertising, and SEM.
- Develop ad copy autonomously or in collaboration with the Pivot team.
- Brainstorm marketing ideas and new campaign concepts autonomously and/or in collaboration with the Pivot team.
- May be asked to serve as Pivot’s subject matter expert (CPNI, specific product or marketing tool, etc.).
- Takes initiative to educate and recommend other Pivot services that would be beneficial to clients.
- Stays informed on market trends and developments.
- Other duties as assigned by the director of marketing services.
Supervisory Responsibilities There are no supervisory responsibilities with this position. Qualifications To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Education and/or Experience - B.S. Marketing, Advertising, Communication or equivalent experience.
- 5 or more years’ experience required in marketing, advertising, communications, PR or related for a telecommunications company.
Language/Communication Skills - Excellent communication and presentation skills for successful interaction with all levels of management, employees, clients and the public.
- Excellent verbal and written communication skills.
- Proven ability to build strong relationships with clients
Computer Skills - Expertise in Word, Excel and PowerPoint.
Other Skills & Abilities - Strong understanding of customer and market dynamics.
- Ability to maintain confidentiality.
Physical Demands Willingness to travel (up to 25%). |
