This is an exciting opportunity with one of Pittsburgh’s most innovative companies at the forefront of advanced imaging technology for healthcare, law enforcement, defense, and safety and security. We pioneered the advancement of Molecular Chemical Imaging into the patented technology that is used in our solutions today.
Established in 1994, ChemImage has developed technology that incorporates hyperspectral imaging, proprietary software and algorithms, machine learning, and liquid crystal filters. Our technology helps clinicians perform their jobs more efficiently for improved patient outcomes and helps law enforcement professionals better serve the communities they have sworn to protect. Our mission is to make the world healthier and safer by enabling these professionals to see things that were previously unseen in order to bring an Awareness of Things® that wasn’t possible before.
In 2018 we launched Innotescus (www.Innotescus.io), a start-up division that is developing a new and exciting way to enable faster, more accurate image annotation through a collaborative platform.
In 2020 we established our People First program that focuses on employees and their importance to the success of our organization. While we work hard, we also have fun, and give back to our community through company events. Our HR strategy is to attract and retain top talent in all functional areas.
This position is in our Innotescus division. We are looking for a unique Growth Marketing Manager with a broad set of skills and experiences matched to a high-growth tech start-up. In this role you would primarily be responsible for taking ownership of the product messaging and online marketing funnel used to drive user acquisition. The role is designed to build brand awareness, launch new product features, and growth users through online channels. This is key and influential role with significant opportunity to advance.
Develop marketing messages to communicate customer value and position Innotescus to be a technology leader
Primary owner of customer facing brand and product communication
Take charge of website messaging and conversion funnel
Design and implement email demand generation campaigns which promote user growth
Establish and implement a content marketing strategy
Collaborate with sales to create and execute campaigns to support sales enablement
All other duties as assigned by management
Knowledge, Skills & Abilities:
Self-starter with the ability to thrive in a fast-paced, constantly changing tech startup environment
Strong communication and storytelling abilities
Must be accountable and entrepreneurial, with a desire to own the outcome and make an impact on the most critical growth metrics and company vision
Able to roll up your sleeves attitude and do whatever it takes to make things successful no matter what the problem or area
Working knowledge of Customer Relationship Management (CRM) systems
Working knowledge of Marketing Automation techniques and systems
Working knowledge of project management software such as Monday or Assana
Bachelor’s degree from an accredited college or university in Marketing, Business, or Liberal Arts
Experience marketing B2B SaaS Products to technical customers
Working Conditions/Physical Demands:
While performing the duties of this job, the employee must be able to:
Perform sedentary work - exerting up to ten pounds of force occasionally. Some work will be sedentary work which involves sitting most of the time.
See and perform tasks requiring manual dexterity; standing, walking, climbing, balancing, stooping, kneeling, crouching, reaching and other similar tasks requiring physical activity and repetitive motions
Operate standard office equipment including a computer, copier, fax, phone and other similar office equipment
Work setting is primarily office-based but conditions may involve limited exposure to chemicals, emitted radiation, fumes, dust, odors, gases and other substances when in a laboratory or field environment. Employees whose work setting may involve these substances will be informed by their managers regarding the nature of these substances and may request PPE as necessary.
Adhere to all Personal Protective Equipment (PPE) requirements