Marketing Communications Program Manager – Student Affairs
San Jose State University
Location: San Jose, California
Higher Education Institution
The Marketing Communications Program Manager for Student Affairs plays a pivotal role in shaping the university’s communication to prospective students, current students and their families. In this capacity, the incumbent will improve the enrollment experience, foster a sense of belonging, support academic success and ensure families have accurate information on a timely basis. This position requires a strategic mindset, enthusiasm for higher education and strong communications and organization skills.
Reporting to the Executive Director of Strategic Content and College Marketing, with a dotted line to the Vice President for Student Affairs, the incumbent serves as the lead marketing and communications officer for the Division of Student Affairs. The incumbent provides strategic communications support to the Office of the Vice President for Student Affairs with responsibilities for creating strategies and crafting messages that resonate with prospective students applying best practices and adopting new approaches to communicate with current students and their parents/guardians; and helping students adapt to their environment and fostering a sense of belonging. More specifically, the incumbent will manage the communications vehicles that service the entire division, provide strategic guidance about content and timing, and create narrative and visual content, all while ensuring brand standards are met. Additionally, the incumbent is integrally involved with any crisis communication related to students and/or the division.
SJSU is an Equal Opportunity Affirmative Action employer. We consider qualified applicants for employment without regard to race, color, religion, national origin, age, gender, gender identity/expression, sexual orientation, genetic information, medical condition, marital status, veteran status, or disability.
It is the policy of SJSU to provide reasonable accommodations for applicants with disabilities who self-disclose.
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