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Digital Marketing & Transformation - China
Job Purpose: The Integrated Digital Marketing Portfolio Lead is a senior specialist digital-first marketer that will work on marketing strategy for Chinato grow acquisition from prospect, and revenue & engagement among existing clients across multiple business units. You will help to drive the strategic roadmap for marketing to achieve acquisition targets for China, including building and executing the social and content strategy. This will encompass partnering with marketing and various product & business teams to build optimized and efficient marketing plans, as well as establishing measurement frameworks to evaluate incremental marketing investment. As part of the digital marketing team, you will be required to scale your broad-based regional campaigns t


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The mission of the American Marketing Association New York is to inspire, support and celebrate brilliance in marketing. Founded in 1931, the AMA New York is the principal community for marketing professionals across all industries and disciplines in the New York area. Offering programs, monthly events, and interaction with the chapter through volunteer activities, we provide marketers with an opportunity to increase their knowledge and reach in the marketing community. AMA New York is the creator of the Effies, the Greenbook and the new Marketing Hall of Fame, which honors outstanding marketers nationwide.

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